Luke Nukes The Power In Social Media Charts

Red Dragon Darts

LUKE Littler becomes second most-followed pro on social media, overtaking darts legend Phil Taylor. New data shows that the 16-year-old darts star has gained over 650,000 Instagram followers and 100,000 Twitter followers after debuting at the PDC World Darts Championship 2024, becoming the most-followed player on Instagram.

  • 16-year-old Luke “The Nuke” Littler has gained over 650,000 new Instagram followers since 27 Dec after storming to the finals during his PDC World Darts Championship 2024 debut, ranking second among the most-followed darts players worldwide
  • Littler’s follower count now surpasses 16-time World Champion Phil “The Power” Taylor
  • Luke now has the highest Instagram following of any professional darts player

Research conducted by Japanese gambling guide 6takarakuji examined the social media statistics of world-ranking darts players to establish the top ten most popular stars on social media. 

The research revealed that Luke “The Nuke” Littler gained over 650,000 followers on Instagram and 100,000 on X (formerly Twitter) since debuting at the 2024 championship. His Instagram following is now the highest among darts pros, overtaking Michael van Gerwen after skyrocketing by over 23 times since 27 December, surging from 30,000 to over 700,000.

The top ten most-followed darts pros on social media

RankNameInstagramFacebookXTotal
1Michael van Gerwen419,000344,000410,0001,173,000
2Luke Littler701,00034,000121,200856,200
3Phil Taylor64,200403,000347,000814,200
4Raymond van Barneveld166,000172,000248,000586,000
5Peter Wright172,000152,000209,000533,000
6Gerwyn Price269,0001,500139,100409,600
7Michael Smith202,00024,000122,000348,000
8Fallon Sherrock154,00034,000125,000313,000
9Gabriel Clemens265,00037,0007,800309,800
10Adrian Lewis44,2000190,000234,200

Luke ranks second among the top ten most-followed darts professionals on social media. His follower count of 856,200 at the time of writing now surpasses 16-time World Champion Phil Taylor, Peter Wright, Gerwyn Price, Fallon Sherrock, Gabriel Clemens, Adrian Lewis, and Michael Smith. Littler is now the most-followed darts player on the platform, with over 700,000 Instagram followers.

Michael van Gerwen is the most-followed player on social media, with over 1.17 million followers across Instagram, Facebook, and X.

Phil Taylor now ranks third among the most-followed pro darts players, with 814,000 followers across all platforms.

2024 World Darts Champion Luke Humphries, with over 132,000 followers, did not make the top ten.

A spokesperson at 6takarakuji commented on the findings:

“Luke is making huge waves in the game right now, being the youngest player to win matches at the PDC and World Darts Championships. He will likely attract new young fans to the sport, making him an attractive prospect to sponsors. The attention he is attracting has led to a drastic boost to his social media presence, becoming one of the most-followed players in the world. It could attract even more sponsorship interest to him and the sport in general.” 

—–ENDS—–

Image: PDC

Sources: Instagram, Facebook, X, Social Blade.

Methodology: 

The names of the top world-ranking darts players were sourced The players’ Instagram, Facebook, and X social media accounts and followings as of 02 Jan 2024 were identified using Google Search and entered into a database. Each player was ranked according to the highest combined following across Instagram, Twitter, and Facebook. Despite not currently being among the world ranking, PDC Hall of Famer Phil Taylor was also included. 

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