Webster’s Monarch role shows darts’ corporate value

Monarch Water announced Mark Webster as its Global Brand Ambassador in a mid-December tie-up that shows how darts players and brands are of increasing value.

In addition to the headline act, it should be noted that Monarch’s ‘Head of Sales’ had previously held a similar role with darts giant Winmau. It seems that not only are players gaining respect and commercial opportunities but also that those who excel in the darts industry are being acknowledged and valued for their skill and expertise:

Mark Webster, former World Champion darts player, and qualified plumber, has been named as the new global brand ambassador for leading water treatment manufacturer, Monarch Water.

During his illustrious career, Mark has garnered a plethora of accolades in the sport, including winning the World Championship in 2008 plus a whole host of other World and European titles. He is currently a commentator for the darts on Sky Sports, which has the second-highest viewing figures after Premier League football.

Mark said “I’m delighted to be joining the Monarch team and am really looking forward to working with them. My background in plumbing means I know the company and its reputation within the industry, having installed Monarch softeners and filtration systems over the course of my plumbing career.”

Ian Flack, Monarch Water’s Head of Sales, added, “I am very happy to have Mark join the Monarch team. He will be the perfect ambassador for our brand and, being a qualified plumber, he knows the industry inside out. We will be working together on some very exciting initiatives going into 2022.”

Ian caught up with Mark ahead of the next Darts World Championship to discuss his predictions as well as the importance of water treatment and how Monarch’s products can help.

You can check out the full conversation here – https://monarchwater.co.uk/markwebster

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